Easy ways to curate your push notification strategy
Push notifications are a bit off in the middle when it comes to viewers' discretion. While they are immensely effective in a marketer’s toolkit, they also are often seen as very invasive by users. For a marketer, Push notification is another way of attracting user attention and helping them connect to potential clients. The Push notification web is often impersonal and may be considered interruptive. For a push notification strategy to succeed and make profits, marketers should understand the user experience and accordingly build a strategy that revolves around it. There are various ways to help leverage these notifications. It may in turn help you get customers who are interested to engage with your brand. According to statistics, 80% of Internet users are known to own a smartphone, and 42% of them have push notifications enabled at all times. With such statistics, it becomes even more essential to build a greater chance of building top-of-mind awareness. Plan accordin