Haarty Hanks - Digital Marketing Solutions

  Over the past decade, podcasting has gained popularity amongst marketers and consumers alike. Podcasts are a form of audio content that can be accessed on-demand and have been used for entertainment, education, and informational purposes. The popularity of podcasting has made it a viable option for digital marketers to engage with their audience and promote their brands. Following are some benefits of podcasting for your digital marketing strategy are as below: ●         It provides a platform for brands to connect with their audience in a more intimate and engaging manner. Unlike other forms of digital marketing, podcasts allow marketers to provide a more personable touch. The usage of the human voice can evoke emotions, build trust, and ultimately lead to loyalty toward the brand. ●         Its growing popularity. Podcasting as an industry has grown tremendously over the years. In 2019, over half of Americans claimed to have listened to podcasts, marking a significant increase from

  Digital PR is the process of obtaining connections and brand positions on digital distributions via acquired media strategies. Although digital public relations have been around for a while, the cutting-edge understanding is a genuinely new one that has made significant strides since 2017. What is now known as digital PR was originally a combination of content promotion and what was essentially known as external link establishment. It was once referred to as 'linkbait,' but times have changed dramatically since then. Digital PR packages merge into one, creating a more current space that covers both and separates itself from various types of content creation (such as substance with a positioning strategy) and other external link establishment strategies. Digital PR Development Digital PR is the regular development of conventional PR however centers around the digital circle and acquiring arrangements in web-based distributions. It's likewise saturated with Web optimizatio

  Bringing in new clients is the most important thing for any organization. Too frequently, it might seem like a passive procedure where you wait for people to bite. By utilizing lead generation, you may connect with potential clients and start building a relationship in order to draw them into your marketing funnel. SEO lead generation is one of the most important marketing practices. In fact, it was listed as the most important content marketing goal by 85 per cent of marketers. At the same time, 61% said that generating high-quality leads was one of their most difficult challenges. Search marketing and lead generation are inextricably linked because they are both at the top of the "marketing funnel" in the awareness phase, where customers are initially drawn to your company. You can increase the number of potential customers who visit your site by utilizing tactics that leverage strong SEO and lead generation practices. Search engines have become better at recognizi

  In today's digital landscape, construction firms require a website that serves as a marketing platform rather than just a pretty calling card. True, many transactions are completed with a handshake, but competition is fierce, and buyers are conducting more research before signing on the dotted line. When people search for you online, if you don't rank and your website is terrible, you won't appear legitimate. We've met with a number of construction companies looking to update their websites, and it's clear that the industry is falling behind in terms of SEO and other digital marketing efforts. Now is an excellent time to invest in digital marketing and establish yourself as an industry leader. Allocating a portion of your marketing budget to SEO will position your company for long-term growth and an increase in profits. Remember, SEO is more than just optimizing your website for search engines. It optimizes people as well. When done correctly, SEO improves y

In the world of digital marketing, artificial intelligence (AI) and SEO can help to streamline and improve marketing campaigns. It can also reduce the possibility of human error. While much of the digital marketing world still relies on human creativity, an AI program may be able to create a report based solely on data. However, the human touch is still required to truly connect with your customers. As AI marketing becomes more mainstream, here are some of the innovations that could have an impact on the industry. Curation and creation of content Content marketing has now grown into a multibillion-dollar industry. It's so common that some people think it's the only way to market. AI has the ability to curate and generate content, as well as distribute it to the appropriate people and platforms. On a basic level, this technology automates the content generation, but in the future, AI could generate viable topics for writers or even develop initial drafts of content bas