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What are Geofencing Marketing and its benefit to the business?

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 Geofencing marketing is an effective and smart marketing strategy. They can help get more local customers and also this strategy works by letting you target customers as they get physically closer to your business. The motto is to send irresistible offers to potential customers to make an impact and increase engagement.   5 benefits of using geofencing marketing are as stated below:   1. Geofencing makes it very easy to reach out to potential customers. Geofencing allows you to extend your reach to potential customers at the right time. This helps you to build the required intensity. The GMB benefits for business are varied and they work on a barrier system. This lets you reach customers as soon as they enter that set location virtually.   2. Enhancement of local sales Geofencing marketing helps local businesses like no other. Not only do they help you build a better local marketing campaign but they also help you to lure in customers. Your small business is just a click

Easy ways to curate your push notification strategy

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 Push notifications are a bit off in the middle when it comes to viewers' discretion. While they are immensely effective in a marketer’s toolkit, they also are often seen as very invasive by users. For a marketer, Push notification is another way of attracting user attention and helping them connect to potential clients.   The Push notification web is often impersonal and may be considered interruptive. For a push notification strategy to succeed and make profits, marketers should understand the user experience and accordingly build a strategy that revolves around it.   There are various ways to help leverage these notifications. It may in turn help you get customers who are interested to engage with your brand. According to statistics, 80% of Internet users are known to own a smartphone, and 42%  of them have push notifications enabled at all times. With such statistics, it becomes even more essential to build a greater chance of building top-of-mind awareness. Plan accordin

Stop Building Traffic, and Start Converting It. Here’s How- Haarty Hanks

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  When you practice and implement plans and focus on the creation of traffic, there are certain seo strategies that you need to take care of. It is also to be kept in mind that there cannot be perfect utilization, if the amount of traffic desired, has not come on the website. Also, you can not concentrate on your sales without indulging in converting traffic.   If a website contains loads of exciting ideas but does not have any strategy for implementation, then social media campaign generally fails miserably. The ideas alone can not hold in for long. You can only taste success through the optimization of site conversions. Also, take notes of various other issues like that of the bounce rate. If your landing page happens to have a high bounce rate yet the conversion numbers keep staggering, then it indicates that your marketing strategy requires quite some serious seo strategies.   When you understand the conversion game it will become incredibly easy for you to build a very strong

The Ultimate Reasons Why You Need SEO Service for Your Website

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  The Ultimate Reasons Why You Need SEO Service for Your Website Search engine optimization or SEO services is a combination of strategies that help in improving a website’s rankings in search engine results. It comes inclusive of identifying the keywords and phrases that your target audience uses. This can be searched in accordance to the products or services that they are looking for. Often professional and the best available SEO company is hired to develop the best marketing strategies.   Reasons Why a Website Needs SEO Optimization:              ●      It helps in building the brand : Branding is often considered to be a very traditional marketing strategy. It is also to be taken into account that SEO falls firmly into the digital category. The formulation and building of a brand require a lot of planning considering what your company provides and what others say about it. You can essentially hire any experienced SEO services agency for professional help. ●      An optimized

Significance and Importance of Writing Meta Tags For SEO

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Significance and Importance of Writing Meta Tags For SEO Introduction Today is the age of the internet. All the information in the world is harnessed over the internet. Most often, we all refer to the internet for all the answers we need. That is the reason search engines have come to play. The SEO service has mainly boomed in the past few years. SEO stands for Search Engine Optimization. It is termed to make the best use of any search engine given. The quantity of website traffic needs to be increased, and the visibility of web pages to the users should be increased as well. That leads to more usage and hence, more earning of a web page. Significance of Meta Tags The speed of its response characterizes a search engine. Lesser the response time, faster are the results and more is its usage. A Meta Description or a Meta Tag is a text of about 150 characters. It comprises of the keywords present in the text. It is constructed in a way to offer a glimpse of the content cont

How Engaging Meta Tags For SEO Help In Conversions

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Meta Tags For SEO Search engine optimization has long been essential in the optimization of websites. Meta tags are important components of SEO, and also play a role in website optimization for conversions. Meta tags are text snippets describing the content of a page. They appear on the page’s source code and help search engines understand what the page is about. Companies offering SEO services help website owners get all the components of meta tags right. These components include the title tag, description, and keywords. Title tags refer to the text that appears on search engine listings. They may not necessarily be meta tags, but they play a huge role in site optimization. A meta description tag, on the other hand, holds a summary of the site’s content. Meta keywords tag contains all the keywords used throughout the website’s content and is therefore essential for on page SEO. The creation of engaging meta tags plays a vital role in SEO marketing through website optimi

How to talk to your client effectively?

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Client Relationships When it comes to client relationships, communication is nearly everything. Poor communication decline engagement and eventually, the relationships, whereas excellent communication, can build and strengthen them in the long-term. Even digital marketing solutions , web design , and development companies need to rely on excellent client communication to take their business to the next level. Apart from SEO service , eCommerce website design , they need to focus on better communication and client servicing to scale their business. Whether you are writing an email, talking with clients on the phone, or having an in-person conversation with them, you need to learn a few communication tactics. Here is what they are: 1. Your Tone of Voice How you say, things are equally important to what you say. Pay attention to your tone of voice when you are on the phone with a client. Do you sound happy or sad? Upbeat or bored? Change your tone if your voice isn’t soun